B.I is a South Korean musician, singer-songwriter, and record producer, signed under his own label, 131 Label. Since the release of his first solo album in 2021, B.I has been making creating a stir in the music industry through various achievements on a global scale. “Illa Illa” from his debut album “Waterfall” was the first K-pop solo male artist music video to hit 10 million views on YouTube within 24 hours of its release, with Time Magazine naming it as one of the best K-pop albums of the year. B.I is the first Asian and K-pop artist to perform for Grammy.com’s GLOBAL SPIN series.
B.I has always had a clear vision of the impact he wants to make with his music, which includes pushing the boundaries of Korean musicians from the category K-Pop to a more global platform. Working with the industry’s top professionals whose mission is to globalize Korean music while keeping an authentic identity, B.I hopes to bring the world together with his music. As a talented producer, he's produced sensational hit records for iKON during his tenure including 'My Type', 'Love Scenario', and 'Goodbye Road' garnering over 400 million streams on Spotify.
He has teamed up with award-winning producers such as the Stereotypes and top producer Cory Enemy. He has collaborated with artists such as rising stars Destiny Rogers and Tyla Yaweh for the global collaboration single, “Got It Like That”, and along with Bipolar Sunshine and Indonesian artist Afgan, bridging the East and West for the song, “Lost at Sea”. Working with Grammy award winning producers like the Stereotypes and Nic Lee on his global album “Loved or Loved Part 1” he went on to release “BTBT” with featuring from both Soulja Boy and Devita that has over 100 million streams as well as topping on Spotify’s viral 50 regional charts was declared one of the top k-pop songs of 2022 by Times Magazine, NME, and Teen Vogue.
B.I’s second studio album set to release on June 1st ‘TO DIE FOR’ illustrates the complete range of emotions we feel in our youth towards our dreams, love, and life. Some of these stories are told on his own, while others are shared together with artists from a myriad of genres including Jessi, Crying Nut, BIG Naughty, Kid Milli and Lil Cherry.
The coming album will be a story about youth and its most highlighted moments.
